SBI Card Festive Offers 2026: Verified Discounts on Samsung, LG, Sony, Apple and More

SBI Card's festive page for 2026 lists more than a hundred merchant offers. Most roundups will show you the biggest number from that page and stop there. This article does the slower, more useful thing: every offer below is taken from SBI Card's official festive offers page, verified on 22 October 2026, with the condition that decides whether the offer is actually worth anything printed right next to it.

That condition is simple, and it applies to almost the entire page: most of these offers work only on EMI transactions of six months or more. You are not getting a straight discount on a full payment. You are getting a discount in exchange for converting the purchase into an EMI, where interest and a processing fee apply unless the merchant is running a genuine no-cost EMI. Keep that lens on while reading the tables, and the offers sort themselves out quickly.

Electronics and appliances: the headline table

All offers below are per card, on EMI transactions (six-month tenure or more where the page states it), verified on the official SBI Card festive page.

Two store-level offers are worth separating from the brand table, because they apply across brands at those chains: Bajaj Electronics offers up to Rs 16,000 per card on a minimum spend of Rs 20,000, till 16 November 2026, and Electronics Paradise offers up to Rs 25,000 per card on a minimum spend of Rs 20,000 on select days, till 11 November 2026.

Apple and Air India: the two cleanest offers on the page

Apple: up to Rs 15,000 instant discount per card on EMI transactions of six months or more, from 1 October to 26 December 2026. This is the longest-running headline offer on the page, and it comfortably covers the Diwali and Christmas buying season.

Air India: up to Rs 10,000 instant discount per card on EMI transactions, from 9 October to 7 December 2026. If you are booking a family trip for the December holidays, this is one of the few travel offers on any bank's festive page that does not end in October.

Home, furniture and fashion

What about the Amazon offer everyone is quoting?

SBI Card was the bank partner when Amazon's Great Indian Festival opened on 8 October, and SBI Card's own festive page lists that offer with a maximum discount of Rs 49,250 per card on EMI transactions, minimum transaction Rs 2,490. Read the dates before you plan around it: that window ran from 8 to 20 October 2026 and has ended. The live Amazon wave now runs on Axis Bank and ICICI Bank cards, which we have covered in detail in our Amazon Great Indian Festival Reloaded article. Some websites are still showing the SBI numbers without the dates. A discount whose window has closed is not a discount.

The honest math on EMI offers

Suppose you buy a Rs 60,000 television with a 15% brand discount of Rs 9,000, converted into a 12-month EMI at a typical card interest rate. The interest over the year, plus the processing fee and GST on it, can return Rs 5,000 to Rs 7,000 of that discount to the bank. The offer is still positive, but it is a Rs 2,000 to Rs 4,000 real benefit wearing a Rs 9,000 headline. On a genuine no-cost EMI, where the merchant absorbs the interest, the full discount is yours. Before any festive EMI purchase, ask one question at the billing counter or the checkout page: is this no-cost, and if not, what is the total interest? The answer decides the offer.

Frequently asked questions

Q: Are SBI Card festive offers available on full payment, or only on EMI? A: On the official festive page, most brand offers are marked for EMI transactions, many of them for tenures of six months or more. A few offers, like the fashion offers at Marks and Spencer and Max, do not carry the EMI marking. Always check the individual offer's terms on the page before paying.

Q: What is the biggest SBI Card festive discount this year? A: By cap, LG at up to Rs 30,000 per card, followed by Sony at Rs 27,500 and Haier and Electrolux at Rs 26,000, all on EMI transactions till 30 November 2026.

Q: Is the SBI Card offer on Amazon still live? A: No. Per SBI Card's own festive page, the Amazon window ran from 8 to 20 October 2026. The current Amazon wave runs on Axis Bank and ICICI Bank cards.

Q: Do these offers work on every SBI credit card? A: The festive page lists offers per card, and individual offers can exclude specific cards or co-branded variants. The offer terms on the official page for your exact card are the final word.

Q: Should I take an EMI just to get a festive discount? A: Only when the EMI is no-cost, or when the discount is clearly larger than the total interest and fees over your tenure. For a small discount on a long tenure, full payment on a card that earns rewards is usually the better deal.

Source: SBI Card official festive offers page (sbicard.com). Verified on 22 October 2026. Offers and terms can be revised by the bank and merchants; the official page at the time of your purchase is the final word.